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Authors whose works are in public domain in at least one jurisdiction

List of works by Amanda Broderick

Branding beyond prejudice: Navigating multicultural marketplaces for consumer well-being

Competitive positioning and the resource-based view of the firm

Consumer multiculturation: consequences of multi-cultural identification for brand knowledge

Editorial-Parameters of transformational marketing

article by Amanda Broderick & Eva Kipnis published 8 December 2010 in Journal of Marketing Management

Investigating the effects of smart technology on customer dynamics and customer experience

article

Mother-infant bonding impairment across the first 6 months postpartum: the primacy of psychopathology in women with childhood abuse and neglect histories

scientific article

Multicultural marketplaces

Perspectives on trauma-informed care from mothers with a history of childhood maltreatment: a qualitative study

scientific article published on 23 August 2013

Toward Intercultural Competency in Multicultural Marketplaces

What is "neuromarketing"? A discussion and agenda for future research

scientific article

‘They don't want us to become them’: Brand Local Integration and consumer ethnocentrism

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