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List of works by William DeJong

A comparison between brand-specific and traditional alcohol surveillance methods to assess underage drinkers' reported alcohol use

scientific article

A content analysis of direct-to-consumer television prescription drug advertisements

scientific article

A multisite randomized trial of social norms marketing campaigns to reduce college student drinking: a replication failure

scientific article

A paid radio advertising campaign to promote parent-child communication about alcohol

scientific article published in September 2003

Alcohol brand preferences of underage youth: results from a pilot survey among a national sample

scientific article

Alcohol-Related Blackouts, Negative Alcohol-Related Consequences, and Motivations for Drinking Reported by Newly Matriculating Transgender College Students

scientific article published on 21 March 2017

Amount of Televised Alcohol Advertising Exposure and the Quantity of Alcohol Consumed by Youth

scientific article published on September 2016

Assessing Youth-Appealing Content in Alcohol Advertisements: Application of a Content Appealing to Youth (CAY) Index.

scientific article

Beverage- and Brand-Specific Binge Alcohol Consumption among Underage Youth in the U.S.

scientific article

Boards of trustees must assume responsibility for making alcohol prevention on campus a top priority.

scientific article published on 9 July 2015

Body Mass Index and Sociodemographic Predictors of School Lunch Purchase Behavior during a Year-Long Environmental Intervention in Middle School.

scientific article published on 10 June 2015

Brand preferences of underage drinkers who report alcohol-related fights and injuries

scientific article published on 22 January 2015

Brand-specific consumption of alcohol among underage youth in the United States

scientific article published on 7 February 2013

Brand-specific consumption of flavored alcoholic beverages among underage youth in the United States.

scientific article

Brands matter: Major findings from the Alcohol Brand Research Among Underage Drinkers (ABRAND) project.

scientific article

Case closed: research evidence on the positive public health impact of the age 21 minimum legal drinking age in the United States

scientific article

Definitions of binge drinking

scientific article published in April 2003

Development and pilot testing of an Internet-based survey instrument to measure the alcohol brand preferences of U.S. youth

scientific article published on 11 January 2011

Differences in alcohol brand consumption among underage youth by age, gender, and race/ethnicity - United States, 2012.

scientific article

Differences in alcohol brand consumption between underage youth and adults-United States, 2012

scientific article

Differences in liquor prices between control state-operated and license-state retail outlets in the United States.

scientific article

Distinct Classes of Negative Alcohol-Related Consequences in a National Sample of Incoming First-Year College Students: A Latent Class Analysis.

scientific article published on 20 June 2016

Do alcohol advertisements for brands popular among underage drinkers have greater appeal among youth and young adults?

scientific article

Do college drinkers learn from their mistakes? Effects of recent alcohol-related consequences on planned protective drinking strategies among college freshmen.

scientific article published on 10 June 2013

Do neighborhoods make people active, or do people make active neighborhoods? Evidence from a planned community in Austin, Texas

scientific article published on 20 June 2013

Done 4: analysis of a failed social norms marketing campaign.

scientific article

Effects of an Online Alcohol Education Course Among College Freshmen: An Investigation of Potential Mediators

scientific article (publication date: 24 October 2013)

Effects on alcohol related fatal crashes of a community based initiative to increase substance abuse treatment and reduce alcohol availability.

scientific article

Endorsed reasons for not drinking alcohol: a comparison of college student drinkers and abstainers.

scientific article published on 18 June 2010

Exploring the Potential Campus-Level Impact of Online Universal Sexual Assault Prevention Education.

scientific article published in March 2018

Failure of College Students to Complete an Online Alcohol Education Course as a Predictor of High-Risk Drinking That Requires Medical Attention ⬇️

scientific article published on August 17, 2011

Fake ID ownership in a US sample of incoming first-year college students

scientific article published on 03 March 2011

Finding common ground for effective campus-based prevention

scientific article

Flavored Alcoholic Beverage Use, Risky Drinking Behaviors, and Adverse Outcomes Among Underage Drinkers: Results From the ABRAND Study

scientific article (publication date: April 2015)

Fraternity and sorority leaders and members: a comparison of alcohol use, attitudes, and policy awareness.

scientific article published on July 2010

Increasing compliance with alcohol service laws in a developing country: intervention trial in the Kingdom of Bhutan

scientific article published on 17 October 2015

Literacy demands of product information intended to supplement television direct-to-consumer prescription drug advertisements

scientific article published in November 2004

Local Support for Alcohol Control Policies and Perceptions of Neighborhood Issues in Two College Communities

scientific article

Malt Beverage Brand Popularity Among Youth and Youth-Appealing Advertising Content

scientific article published on 4 October 2017

Measuring college student drinking: illustrating the feasibility of a composite drinking scale.

scientific article

Minimum financial outlays for purchasing alcohol brands in the U.S.

scientific article

Missing the boat on drinking and boating

scientific article published on 01 July 1993

Parental Influence on Drinking Behaviors at the Transition to College: The Mediating Role of Perceived Friends' Approval of High-Risk Drinking.

scientific article published on July 2016

Parents' Primary Professional Sources of Parenting Advice Moderate Predictors of Parental Attitudes toward Corporal Punishment.

scientific article published on 12 October 2016

Patterns of media use and alcohol brand consumption among underage drinking youth in the United States.

scientific article published on 28 January 2015

Population-Level Administration of AlcoholEdu for College: An ARIMA Time-Series Analysis ⬇️

scientific article published on June 7, 2013

Predictors of college student support for alcohol control policies and stricter enforcement strategies

scientific article published in January 2008

Pregaming: an exploratory study of strategic drinking by college students in Pennsylvania

scientific article published in January 2010

Quantifying word use to study health literacy in doctor-patient communication.

scientific article

Reductions in drinking and alcohol-related harms reported by first-year college students taking an online alcohol education course: a randomized trial.

scientific article published on October 2010

Relationship of age of first drink to alcohol-related consequences among college students with unhealthy alcohol use.

scientific article published in January 2008

Roles of organizers and champions in building campus-community prevention partnerships

scientific article published in September 2008

Screening and brief intervention online for college students: the ihealth study.

scientific article published on 26 November 2006

Selection of branded alcoholic beverages by underage drinkers.

scientific article published on May 2015

Skin self-examination practices in a convenience sample of U.S. university students

scientific article published on 01 March 2005

Social Norms Marketing Campaigns to Reduce Campus Alcohol Problems ⬇️

scientific article published on September 1, 2010

Social capital in the college setting: the impact of participation in campus activities on drinking and alcohol-related harms

scientific article published in July 2009

Sociodemographic and psychobehavioral characteristics of US college students who abstain from alcohol

scientific article

Sociodemographic, behavioral, and cognitive predictors of alcohol-impaired driving in a sample of U.S. college students

scientific article published in March 2010

State-specific liquor excise taxes and retail prices in 8 US states, 2012.

scientific article published on January 2013

Student leadership in public health advocacy: lessons learned from the hepatitis B initiative

scientific article published on 01 August 2003

Support for alcohol-control policies and enforcement strategies among US college students at 4-year institutions

scientific article

Tapping Into Motivations for Drinking Among Youth: Normative Beliefs About Alcohol Use Among Underage Drinkers in the United States.

scientific article published on 26 September 2016

The effect of mystery shopper reports on age verification for tobacco purchases

scientific article published on 24 May 2011

The impact of a multi-level maternal health programme on facility delivery and capacity for emergency obstetric care in Zambia

scientific article published on 10 October 2017

The relationship between alcohol price and brand choice among underage drinkers: are the most popular alcoholic brands consumed by youth the cheapest?

scientific article

The relationship between brand-specific alcohol advertising on television and brand-specific consumption among underage youth

scientific article

The relationship between exposure to brand-specific alcohol advertising and brand-specific consumption among underage drinkers--United States, 2011-2012

scientific article published on 19 October 2015

The relationship between population-level exposure to alcohol advertising on television and brand-specific consumption among underage youth in the US

scientific article

The relationships between alcohol source, autonomy in brand selection, and brand preference among youth in the USA.

scientific article

Use and correlates of protective drinking behaviors during the transition to college: analysis of a national sample

scientific article published on 15 June 2011

Vape Factor Fast Find-Adult (VF3-A): a prototype survey method for recording brand-specific vaping factors in adult populations

scientific article published on 23 March 2018

When enough is enough: the public health argument for the age 21 minimum legal drinking age

scientific article published on 01 November 2014

Youth alcohol brand consumption and exposure to brand advertising in magazines

scientific article

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