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List of works by Jan Wieseke

Are Two Reasons Better Than One? The Role of Appeal Type in Consumer Responses to Sustainable Products

article

Engaging Customers in Coproduction Processes: How Value-Enhancing and Intensity-Reducing Communication Strategies Mitigate the Negative Effects of Coproduction Intensity

article

Frontline Employees as Corporate Social Responsibility (CSR) Ambassadors: A Quasi-Field Experiment

scholarly article by Laura Marie Edinger-Schons et al published 30 January 2018 in Journal of Business Ethics

Life could be so easy: the convenience effect of round price endings

article by Jan Wieseke et al published 10 February 2015 in Journal of the Academy of Marketing Science

Log-likelihood-based Pseudo-R2 in Logistic Regression

article by Giselmar A. J. Hemmert et al published 18 March 2016 in Sociological Methods & Research

Scrooge Posing as Mother Teresa: How Hypocritical Social Responsibility Strategies Hurt Employees and Firms

article by Sabrina Scheidler et al published 24 January 2018 in Journal of Business Ethics

There is nothing permanent except change—analyzing individual price dynamics in “pay-what-you-want” situations

article

Warm Glow or Extra Charge? The Ambivalent Effect of Corporate Social Responsibility Activities on Customers’ Perceived Price Fairness

article

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