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List of works by Linda Hollebeek

Beyond the Big Five: The effect of machiavellian, narcissistic, and psychopathic personality traits on stakeholder engagement

scientific article published in 2022

Beyond virtuality: from engagement platforms to engagement ecosystems

article published in 2014

Consumer engagement in online brand communities: a solicitation of congruity theory

Demystifying ‘brand usage engagement’ in social networking contexts: Conceptualisation, scale development & validation ⬇️

2012 doctoral thesis by Linda Hollebeek at University of Auckland

Engagement valence duality and spillover effects in online brand communities

Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further research

scientific article published on 4 January 2024

Exploring customer brand engagement: definition and themes

scientific article published in December 2011

The Role of Social Capital in Shaping Consumer Engagement within Online Brand Communities

Theorizing about resource integration through service-dominant logic

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