To brand or not to brand a product placement? Evidence from a field study of two influence mechanisms of positive portrayals of alcohol in film
| Image |  |
|---|---|
| Description | scientific article |
| Author/s |
author: Jorge Bernal Cristel Antonia Russell Ignacio Redondo |
| Publication date | February 6, 2018 |
| Language | |
| Country of origin | |
| Wikipedia link | |
| Copyright status | |
| Missing/wrong data? | Edit Wikidata item |